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The State of Paid Search & PPC Strategy

ROI Revolution

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. Google & Bing PPC Advertising. naming it as a priority for their brand in 2022.

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Pivotree and Purchasing Power® Unveil Streamlined Product Content Management Solutions

Pivotree Blog

Powered in partnership with Syndigo, Pivotree created an integrated solution to reduce manual work, increase data quality, and amplify customer satisfaction TORONTO–(BUSINESS WIRE)– Pivotree Inc. Founded in 2001, Purchasing Power is an Atlanta-based voluntary benefit company providing financial wellness solutions to employers.

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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

I’ve been involved in eCommerce since 2001 and I can truly say, A LOT has changed. Their marketplace and fulfillment services have enabled sellers from all over the world to easily reach paying customers. Attracting the perfect customer. A small percentage of your email list will actually convert into paying customers.

eCommerce 167
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Financial Steps eCommerce Businesses Can Take Now to Weather the COVID-19 Downturn

Inflow Insights

You can also go back to that PPC, SEO, and conversion data to get a realistic picture of what people are searching for and buying right now and how those trends have been shifting in the past few weeks or months. If you need help determining what your PPC, SEO, and conversion data means for your business, reach out to Inflow.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

The ability to speak directly to your customers and make adjustments has never been easier. Most often, business-to-business sales focus on raw materials or products that are repackaged or combined before being sold to customers. Training your customers to use the new B2B tools is important for adoption. What is Ecommerce?

eCommerce 417
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The 3 Best Analytics Companies of 2020

Kissmetrics

Blog posts – Is the agency creating content and educating their customers? They will need to consider aspects of your business such as: Customer profiles – Your customers will have data points in common, such as demographic information, which can then be used to inform PPC targeting, for instance.

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234 American Business Owners on Starting, Scaling and Staying Inspired

BigCommerce

I knew I would make a better product and I felt called to share the information I knew and deliver healthier and better products for my customers and for the planet. We focus on offering products crafted with the precision and care consumers expect, and backed by the customer service they deserve. – Mira Herman, Owner, Rose Mira.