Remove 2003 Remove Marketing Remove Omnichannel Remove Social Media
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5 Ways Retailers can Begin to Market from the Outside-In

Retail TouchPoints

Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. However, according to the latest U.S.

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How Zenni Optical Boosted Per-Session Revenue 34% with Sharper Search

Retail TouchPoints

The customization was needed because of the peculiarities involved in shopping for eyewear online, which is something Zenni knows quite a bit about: it’s sold more than 50 million frames since it was founded as a low-cost (but high-quality) eyewear retailer in 2003. per pair, according to Ting.

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How Revolve Uses Personalization to Help Customers Find That One-in-a-Million Dress

Sailthru

The company combines the inspirational gloss of thousands of social media influencers with the power of deep and sustained omnichannel personalization. Revolve has been doing this since 2003, when most fashion brands were barely aware of the power of personalization. Marrying People Power With Technology.