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How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing

Retail TouchPoints

To stay ahead of the curve, retailers can utilize technology to track the purchases customers make across different channels. There are a wide range of digital marketing solutions for retail brands to gather data — POS, interactive kiosks, loyalty programs and email marketing with QR codes, among others.

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5 Millennial Stats Marketers Need to Know

Sailthru

Now 26-40 years old, Millennials, also referred to as Gen Y, saw their parents impacted by the 2007-2009 Great Recession and now make up the majority of parents to children under 18. Even though they are the first generation of social media natives, email remains one of the most powerful channels for reaching Millennials.

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Brand Loyalty Examples: 8 B2C Brands with a Rabid Fanbase

Optimizely

They eagerly wait for your newest launch; they follow you on all your social media channels; they like your posts; and they enter your giveaways. These are the loyal customers your brand relies on. These are the people who love your brand and your products so much they can’t wait to tell their friends.

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How 2 Brands Navigate the Chaotic Chat Channels of Modern Ecommerce Customer Service

BigCommerce

From 2007 to 2017, the ecommerce sector has created roughly 397,000 new jobs in the United States. A majority of these jobs are allocated to distribution and fulfillment, but a proportional number of these jobs also go into operations, management, and of course, customer service. Actively use text for customer service and support.

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Magento Alternatives 2020: Which Is Your Best Option?

Ecommerce Platforms

Founded back in 2007, Magento soon caught the eye of some of eCommerce's most prominent players and was purchased by eBay/X.comemrce in 2011. Instant purchase options for your customers. Customer loyalty tools. Let's jump in! Top 7 Magento Alternatives. BigCommerce. WooCommerce. PrestaShop. Wix Ecommerce. About Magento.

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Ship-to-Store Breaks Down the Barrier Between Physical and eCommerce Retail

ESW

Fareeha Ali at DigitalCommerce360 reports that while eCommerce sales have nearly quadrupled since 2007 (to more than $450 billion), they still account for just 13 percent of total retail sales in the United States. Fundamentally, ship-to-store is more of a backend process than a new customer offering.