The Empowered Marketer: Winning with Subscription Box Marketing
Optimizely
OCTOBER 10, 2018
He started the company back in 2013 and as CEO, quickly turned Boxycharm into a multi-million dollar company by offering full-size beauty products in a box. It’s very common to see multiple boxes being shipped to the same address. There aren’t a lot of B2C brands where the CEO is on Instagram and so actively involved in marketing.
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