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Episode 80 – Building Long Term Growth and Profitability with SEO for eCommerce with Brandi Johnston of OMG Commerce

eCommerce Evolution

As some of you may know, my very first foray into online marketing was in the crazy world of SEO. After creating some wins for an online print shop I was hooked on SEO. In the early days of OMG Commerce, SEO was our bread and butter. But…ignoring SEO is a mistake. That was circa 2004.

SEO 56
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The Definitive Guide to Online Reputation Management

Kissmetrics

Here are some examples: allowing employees to talk about products and services publicly establishing a 1-to-1 communication channel asking for feedback not hiding criticism, and addressing it publicly. — Alex Goot (@alexgoot) March 13, 2013. — Elizabeth Windsor (parody) (@Queen_UK) March 14, 2013. confession.

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SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

Kissmetrics

As marketers, we invest a lot of our time and energy into SEO. Considering that Google receives over 66,000 searches every second , we’d be stupid not to. But when it comes down to it, Google and other search engines are just one of the many ways you can drive traffic to your website. Create a YouTube channel.

SEO 225
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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Performance Max offers new automation and inventory insights on top of a foundation of Smart Shopping and Local campaigns, including the ability to access all of Google’s ad inventory across channels from one campaign. According to our research, 34% of marketing decision-makers feel that automation and AI are top trends for 2022.

Marketing 172
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How To Find An Ecommerce Niche You Can Dominate

eCommerce CEO

To identify keywords with purchase intent, you need to know your target audience and your competition’s SEO strategies. You can also use this search market research tool and use a repeatable process to understand the realistic rank potential of your target keywords. I have used SEMRush to find profitable keywords.

eCommerce 103
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The Step-by-Step Guide to Improving Google Rankings Without Getting Penalized

Kissmetrics

I’m going back to basics with on-page SEO to help you understand the new SEO rules, learn how to optimize for both humans and search algorithm crawlers, and to master on-page and off-page SEO. I could jump right into some actionable SEO strategies to use on your site right now. I learned this the hard way.