Kissmetrics

JANUARY 27, 2021

Roughly 24% of marketers plan to increase their spending on content marketing in both B2B and B2C. In 2014, social media was becoming the place to post your content. YouTube and Facebook video are becoming must-haves in the digital marketing game. The average blog post was 808 words in 2014, but was 1142 words in 2017.

Marketing 311

Marketing Social Media Blog B2C 311

Kissmetrics

MARCH 12, 2018

86% of B2C and 91% of B2B marketers are using content marketing according to the 2018 State of Content report from CMI. Roughly 37% of marketers plan to increase their spending on content marketing in both B2B and B2C, while 46% plan to leave it the same. In 2014, social media was becoming the place to post your content.

Marketing 205

Marketing Social Media B2C B2B 205

RTP blog

MAY 31, 2017

It’s okay to test and learn in order to stay in the game. My first NRF in 2014 brought a lot of hype to beacons, and the naïve version of myself was truly convinced that we’d see them in the majority of stores within the year. It’s not just about product anymore. It’s also about speed and pricing.”

Retail 150

Retail Technology eCommerce Games 150

Ecommerce Platforms

OCTOBER 14, 2019

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. If you want to make it big as a B2B ecommerce business in 2020 , you have to adapt, change, and change fast.

B2B 132

B2B eCommerce Payment Services Multi-channel 132

Kissmetrics

JULY 31, 2018

Here’s the traffic to the NeilPatel.com blog when I first started: As you can see I generated 9,065 unique visitors in my first month back in August of 2014. In other words, quizzes work well for both B2B and B2C sites. And it will work if you are in B2B, B2C, selling products, collecting leads, or selling a service.

Marketing 268

Marketing Article Blog Webinar 268

BigCommerce

AUGUST 8, 2017

This is why global social ad spending doubled from $16 billion in 2014 to $31 billion in 2016 and is projected to increase another 26% in 2017. Our early Facebook ads were complete game changers for us. LinkedIn is another unique social platform that revolves primarily around the B2B market. Start Advertising on Pinterest.

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

BigCommerce

JULY 25, 2017

Her distributors love her too –– and that changes the game when you’re talking about warehousing, bulk ordering and coming out with new lines. How to Activate Millennial B2B Buyers. With more B2B sellers launching an online presence, digital competition took a fierce turn. This is how you do B2B mobile commerce.

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419