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2020 Marketing Trends to Empower Your Brand in the New Decade

ROI Revolution

Staying ahead of emerging technology and 2020 marketing trends within digital marketing will be mandatory for successful brands. More than ever, marketers know they need to prove their contribution to the bottom line. Programmatic advertising isn’t new, but it is the fastest growing segment of digital marketing.

Marketing 174
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Google Marketing Live 2019 in Review

ROI Revolution

First introduced ahead of the 2016 holiday season, Showcase Shopping ads take advantage of the fact that “40% of shopping-related searches on Google are for broad terms.”. With this update, Showcase Shopping ads will be extended to Google Images and the Google Discover feed, as well as YouTube later in the future.

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10 PPC Strategies That Drive Ecommerce Growth

ROI Revolution

With Google holding a near monopoly on online searching, as well as on the still-rising mobile momentum, we at ROI Revolution have determined a general set of Google trends and corresponding opportunities for ecommerce merchants to maintain strong growth through 2017 – and beyond! Ad clicks on these queries rose by 61% in Q4 2016!

PPC 60
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How to Find Specialized Marketing Agencies

Kissmetrics

According to a 2016 Statista study , 24% of US-based companies had hired roughly three marketing/advertising agencies, while 23% were working with two agencies. End-to-end agencies, also known as full-service agencies, are well accustomed to the latest trends and technology. Cost-Effectiveness. Expertise and Experience.

Marketing 254
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GDPR for Ecommerce

Klaviyo

It’s a law enacted by the European Commission in 2016 that goes into effect on May 25, 2018. Most things in your marketing technology stack will likely fall into the role of a data processor. What is GDPR. GDPR stands for the General Data Protection Regulation. So… what exactly does GDPR impact?

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Behavioral marketing strategies to reach back-to-school audiences at every step of their buyer’s journey. Industry-spanning partnership software and technology to scale your profitable growth. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year. Technology. Claim your spot today.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Technology. The concept of Walmart’s touch-free payment system is very similar to Apple Pay, which saw users increase from 67 million in 2016 to 441 million in 2019. Some companies in technology, telecom, and CPG industries continued to spend on social media and benefited from the lower prices. 8/7 update. 6/16 update.

eCommerce 195