BigCommerce

JUNE 22, 2017

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Data Accuracy. Diamond Candles. Timestamps.

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BigCommerce

DECEMBER 20, 2017

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. Localization, Personalization and Customer Experience.

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BigCommerce

JUNE 27, 2017

An example of this would be adjusting the sequence of product categories to match a customer’s frequently viewed items. Unlike customization, which relies on customer input, personalization is automatic and is based on customer data. are projected to grow sixfold, reaching $117 billion USD annually in 2017.

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BigCommerce

APRIL 21, 2017

Looking at your store’s overview data, including abandoned cart data , purchase funnel and most popular products is a great place to start. However, it’s helpful to dive into your customer data even further to really understand their behavior and who they are, enabling you to personalize their experience.

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