How to Make Smart & Strategic Optimizations With Google’s OptiScore
ROI Revolution
MARCH 30, 2020
These scores are part of Google’s Optimization Score, a new Google Ads feature announced in July 2018. In order to strategically work through your OptiScore recommendations, I’ve compiled common recommendations below into three groupings: Go, Wait, and Stop. Paid Search: What Your Brand Needs to Know. Published March 31, 2020.
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