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5 Data-Backed Ideas to Test for Your eCommerce SEM Strategy

Lemonstand

From software companies to online versions of brick-and-mortar stores, when it comes to marketing, everyone is headed towards one goal: make sure the channels they are using drive maximal conversion. We at SEMrush decided to explore how exactly search marketing strategies vary across verticals. How this data can help.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Latest stats: Consumer electronics + COVID-19. Consumers spent nearly 8 hours online per day – up over an hour from the year before and 90 minutes from 2018. In line with that increased digital time, the consumer electronics industry has seen some significant growth. Consumer electronics saw nearly 16% revenue growth last year.

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The State of Paid Search & PPC Strategy

ROI Revolution

It’s safe to say that the marketing world has shifted to a mobile-first mindset, but desktop still reigns for Microsoft Bing. As of Q4 2021, 70% of Google search ad clicks come from mobile compared to 26% for Bing. Paid Search Advertising Automation. Search Marketing 2020.?. Google Ads & Commerce Blog.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2021]

ROI Revolution

Latest stats: Consumer electronics + COVID-19. Consumers spent nearly 8 hours online per day – up over an hour from the year before and 90 minutes from 2018. In line with that increased digital time, the consumer electronics industry has seen some significant growth. Consumer electronics saw nearly 16% revenue growth last year.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

In light of changing habits brought on by the pandemic, buy now/pay later (BNPL) services are expected to grow 44% this holiday season over 2019, with apparel, electronics, and grocery coming in as the top categories. billion in 2018. Latest stats: Consumer electronics + COVID-19. (Statista). Retail TouchPoints). to hit $14.93

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How Coronavirus (COVID-19) Is Impacting Ecommerce [November 2021]

ROI Revolution

Latest stats: Consumer electronics + COVID-19. Consumers spent nearly 8 hours online per day – up over an hour from the year before and 90 minutes from 2018. In line with that increased digital time, the consumer electronics industry has seen some significant growth. Consumer electronics saw nearly 16% revenue growth last year.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Clothing, electronics, and furniture are the most common items purchased through buy now, pay later options. billion in 2018. Prime members can already shop with special discounts in categories like electronics, toys, home, and more. In 2018, just 27.3% In 2018, global mobile payments accounted for just 18.9%

eCommerce 197