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2020 Paid Search Trends & Insights

ROI Revolution

Published February 28, 2020. Understanding the state of paid search from all angles will allow your brand to flourish in a booming ecommerce market that is largely driven by paid search initiatives. paid search market grew nearly 18% from 2018 to 2019, reaching an all-time high of $55.2

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9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time.

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February 2020 Marketing News Recap

ROI Revolution

Published March 3, 2020. February may be the shortest month of the year, but there was no shortage of February marketing news! This month, we’re talking about Google, artificial intelligence, paid search, Walmart advertising, and so much more. Marketing News Highlights. The 2020 Ecommerce Paid Search Report.

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23 Holiday Shopping Season Tips for Ecommerce Marketers [2021]

ROI Revolution

This feature introduced in mid-2020 allows you to add custom tagging to each item’s [link] value to track Free Listings performance in Google Analytics. The post 23 Holiday Shopping Season Tips for Ecommerce Marketers [2021] appeared first on ROI Revolution. Shopping Ads and Free Listings). on all of your seasonal sales.

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11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. 5: Improve and Optimize Your Branded Search Marketing Campaigns.

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Holiday Shopping in a Post-Pandemic Era: What Retailers Need to Know

Retail TouchPoints

The ecommerce market experienced a sharp decline in Q2, with conversion rates decreasing by 1.9%. Will the market bounce back? 2020’s weekend saw okay results , but in all, the season’s sales spikes ebbed and flowed in unconventional ways. What we can expect, and how it will deviate from the “usual.”.

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Video Advertising for Ecommerce on Social, CTV, YouTube, & More

ROI Revolution

In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. Video advertising will be a huge initiative for ecommerce marketing professionals in 2022, with 40.7% That’s more than double what it was in 2019, when US marketers spent $31.86