How Ecommerce Retailers Can Prepare Now for Back-to-School 2022
Retail TouchPoints
JUNE 23, 2022
The 2022 back-to-school (BTS) season could be the most “normal” since the start of the pandemic, with even more demand than the record-setting BTS 2021 season for clothing, classroom supplies and new technology. The takeaway here is to know your customer base so you know how much to invest in personalization.
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