Remove 2024 Remove Customer Loyalty Remove Customer Retention Remove Report
article thumbnail

Deloitte Shares Loyalty Trends and Best Practices for 2024

Retail TouchPoints

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. However, a Deloitte survey reveals that consumers’ loyalty program preferences and expectations are evolving.

Consumer 258
article thumbnail

The State of Ecommerce Customer Loyalty in 2023

Smile.io

offers features that drive results like points redemption at checkout, embedded content, integrations, VIP programs, and loyalty landing pages.    Judge.me , Gorgias , and Little Data emphasize the importance of reviews, personalization, and first-party data and offer ecommerce predictions for 2024. reward discount code.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Pitié walked through key takeaways from the report and how these data points should influence brands’ ecommerce strategies moving forward. Jean-Christophe Pitié: If brands want any chance at customer loyalty, they need to fix what’s broken.

article thumbnail

Lifecycle email marketing tips & examples for 2024

Omnisend

But once they’ve become your customers, their needs would revolve around your brand caring for them. Abandoned cart emails : Abandoned cart emails help you with customer retention and also help to boost your conversion rates. You send them when customers abandon their carts before completing the purchase.

article thumbnail

The 5 Benefits of Shopify Plus Loyalty Programs

Smile.io

The sole purpose of a loyalty program is to turn one-time customers into repeat customers and build a loyal following. Shopify Plus brands utilize loyalty programs to increase repeat purchase rates and boost customer retention.   How To Scale An Ecommerce Business (2024 Guide) | Smile.io

Shopify 53
article thumbnail

How to Seamlessly Migrate Your Rewards Program

Smile.io

There are many reasons to migrate your loyalty program to a new software. Launching a loyalty program requires different business needs than several months, a year, or two into your customer loyalty journey.  Your customer retention behavior will naturally fluctuate with sale cycles and seasonality.

article thumbnail

Top Loyalty Program Features (+How To Choose The Best Software)

Smile.io

In a highly saturated market, customers have endless choices of brands to support. The challenge for ecommerce brands is retaining customers and encouraging authentic customer loyalty.    Customer loyalty programs have played a considerable role in fostering repeat purchases.