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Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Retail TouchPoints

The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo , taking place June 4-6, 2024, at McCormick Place in Chicago. This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge.

Retail 195
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Contentsquare CMO Reveals Why Brands’ Best Acquisition Strategy is a Retention Strategy

Retail TouchPoints

Ecommerce sales are expected to hit $6.3 trillion in 2024 and continue to grow steadily through 2027, according to eMarketer research. Despite this macro growth, ecommerce site abandonment remains a big issue for all brands, regardless of their size or product category.

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How Data Security Shifts are Driving New Marketing Mandates

Retail TouchPoints

In fact, by the end of 2024, 75% of the world’s population will have personal data protected under modern privacy regulations , according to Gartner. Want to learn how you can collect more first-party data and bolster your marketing strategies to drive customer retention and loyalty?

Marketing 266
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11 Proven Hacks to Keep Your Customers Buying More

Kissmetrics

It costs 5X less to retain a customer than it does to acquire a new one. That’s why customer retention is crucial to growing your Ecommerce business. What is customer retention? Customer retention is the ability to encourage customers to keep coming back to make purchases.

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Top 10 dropshipping marketing strategies for 2024

Omnisend

In this article, we’ll explore the top 10 dropshipping marketing strategies for 2024 and cover everything from customer reviews to email marketing. Start free 10 dropshipping marketing strategies for 2024 Having the right game plan is key when figuring out how to market your dropshipping store.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Ecommerce was up 8.3%

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Black Friday 2021 brought in $8.9

eCommerce 148