Remove 2030 Remove Customer Experience Remove Management Remove Social Media
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How Packaging Contributes to the Growth of an E-commerce Business

lateshipment

Analysts expect the value of the business-to-customer (B2C) market to reach over $7 trillion in 2030. Great packaging with your brand on it can influence a first-time customer’s impression of your company. It is very effective when you use it together with social media, content, and email marketing.

eCommerce 130
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Uncovering The Factors Changing The Face Of Retail

Retail TouchPoints

The 2020 shopper will likely not look anything like the shopper of 2030. Today’s Gen Z consumer lives ‘in the moment,’ makes brash decisions and prefers experiences over physical entities. From the way retailers market to consumers to how shoppers check out to receive their products, the customer experience has changed immensely.

eCommerce 161
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REI Founders Market Gave POC-Led Brands Valuable Feedback — and the Retailer Unique New Products

Retail TouchPoints

That can include supply chain, product roadmap, brand development, distribution strategy and financial management. OYA’s efforts extend to social media, where Gilbert is working to normalize discussion of feminine hygiene issues. She noted that 75% of women will have a yeast infection at some point in their life.

Apparel 236
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Commerce for Weirdos: What to Do When Your D2C Commerce Needs Don’t Fit the Monolith

GetElastic

Brands that have bent to these platform constraints suffer from clunky, disjointed customer experiences, or worse yet, boring cookie-cutter, undifferentiated commerce experiences (is there even a brand here?). As a result, we’ve seen D2C companies try all sorts of strategies to reach customers where they are.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

69% of B2B buyers are willing to pay more for a personalized experience. As the role of customer experience expands in B2B eCommerce, brands are investing heavily into personalization. This helps B2B organizations’ highlight how their buyer experience is superior in comparison to its key competitors.

B2B 146
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SHEIN’s Head of Strategy on Setting (and Achieving) Firmer ESG Goals

Retail TouchPoints

Most notably, the brand has implemented firmer ESG goals, committing to reducing absolute greenhouse gas (GHG) emissions across its entire value chain 25% by 2030. This rapid product development cycle helps the brand monetize what’s trending — and in the always-on social media climate, there is always something new trending.

Fashion 275
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Alerts and alternatives – retail strategies to save the sale

iVend

Unless, that is, savvy retailers can get one step ahead with a retail strategy that offers alternative purchases in a personalised customer experience. iVend for Magento iVend helps retailers build smart ecommerce solutions for positive customer experiences. Read how we could help you to maximise sales.