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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

If you have an ecommerce site, you need to prepare for this change — and fast. In this guide, I’ll help you get started by explaining: How Google Analytics 4 is different from Universal Analytics What this change means for your ecommerce site And which three migration mistakes you need to avoid.

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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. That said, tracking too many metrics can make a thorough analysis difficult. We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. How to Analyze Your eCommerce KPI’s.

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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Immediately following Cyber Five of 2017, I sent an email out to a bunch of ecommerce experts and multi-million dollar ecommerce store owners. That latter reason had me asking these crazy smart, crazy successful folks what was on the horizon for ecommerce in 2018. Ecommerce Growth Strategies For 2018. Technology.

eCommerce 419
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The Best Online Store Builder – Which is Best for You?

Ecommerce Platforms

So, if you're reading this article, you're probably thinking about starting an online business, and you like the idea of ecommerce. So, it's safe to say they're one of the most popular ecommerce platforms on the market, and for a good reason. Shopify supports multi-channel selling (online, offline, social, etc.).

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The Best Review Apps for Shopify (July 2022)

Ecommerce Platforms

Shopify review apps are specific add-ons or integrations made for the Shopify ecommerce website builder. There’s also a range of features to make your life easier, including moderation so you can decide which reviews are published, smart reminders, topic filters, and multi-lingual support. Product Reviews by Shopify. Reviews and UGC.

Shopify 104
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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. With ever-changing SEO standards, eCommerce brands today must be continuously updating and maintaining their sites throughout the year. Algorithm changes and penalty analysis play large roles in SEO audits.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. Ecommerce was up 8.3%

eCommerce 197