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The Ultimate Guide to Ecommerce Analytics

Omnisend

To sustainably grow your business and stay ahead of your competition, you need to have a strong ecommerce analytics game. That’s why learning how to leverage ecommerce data, and simplify it into useful information to drive decisions, is one of the most important skill sets of any marketer. Ecommerce Analytics 101.

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The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Ecommerce Analytics + Insights UX.

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10 ecommerce metrics & KPIs you must measure in 2022

Omnisend

To make your ecommerce business a success, tracking ecommerce metrics that have the most impact on your store’s revenue is an absolute must. In this article, we’ll show you what top ecommerce KPIs (Key Performance Indicators) and metrics you should track and optimize to build your ecommerce empire.

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How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Include a checkbox for paying customers to automatically enroll in your email marketing campaigns within the shopping cart. Use these to predict outcomes for the near future, and align any tests you ran to see if analytics change after new strategies are implemented. Include the products that were left in the shopping cart.

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Squarespace vs WooCommerce (Feb 2022): The Battle of The eCommerce Platforms

Ecommerce Platforms

Squarespace is an all-inclusive solution with eCommerce functionality and some built-in marketing features. On the other hand, WordPress integrates with its world-famous eCommerce plugin, WooCommerce. For instance, inventory, order management, product pages, payment methods, shopping carts, and much more. Go to the top.

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30+ Ecommerce Metrics Benchmarks (May 2019)

Store Growers

This article bundles all of the different research and reports that I have collected over the years. If your visitors don’t buy, have a look at the add-to-cart rates for your store. You might need to configure extra ecommerce analytics to be bale to track this metric. Cart Abandonment Rate.

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Square vs Squarespace (Feb 2021) – The Ultimate Comparison

Ecommerce Platforms

You can also access extra features the more you pay, like third-party integrations, Facebook ad management, and eCommerce analytics. There are plenty of articles to browse through, screenshots, and other useful tidbits. However, you do need to spend more for analytics and tracking features.