article thumbnail

The Ultimate Guide to Ecommerce Analytics

Omnisend

To sustainably grow your business and stay ahead of your competition, you need to have a strong ecommerce analytics game. That’s why learning how to leverage ecommerce data, and simplify it into useful information to drive decisions, is one of the most important skill sets of any marketer. Ecommerce Analytics 101.

article thumbnail

The Complete Ecommerce Analytics Toolkit: 29 Reports, 6 Actionable Steps + 2 Free Guides

BigCommerce

Unlike the hare, though, ecommerce business don’t have a physical road on which to gauge their progress –– or note their missteps. That’s why ecommerce analytics are so incredibly important for online brands. Why We Updated Our Ecommerce Analytics + Insights Suite. Ecommerce Analytics + Insights UX.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 ecommerce metrics & KPIs you must measure in 2022

Omnisend

M easurable: Ensuring that each metric you track is measurable, since ecommerce analytics can’t work on predictions or guesses. A ctionable: Tracking metrics that allow you to change and improve your ecommerce store by taking specific actions. According to Sleeknote, the average shopping cart abandonment rate is 69.57%.

X-cart 78
article thumbnail

How to Grow Your Online Business In 21 Steps – The Complete Checklist

Ecommerce Platforms

Include a checkbox for paying customers to automatically enroll in your email marketing campaigns within the shopping cart. Use these to predict outcomes for the near future, and align any tests you ran to see if analytics change after new strategies are implemented. Include the products that were left in the shopping cart.

article thumbnail

Squarespace vs WooCommerce (Feb 2022): The Battle of The eCommerce Platforms

Ecommerce Platforms

For instance, inventory, order management, product pages, payment methods, shopping carts, and much more. With the Basic Commerce plan for $26 per month, you eradicate these transaction fees. On top of that, you unlock customer accounts, eCommerce analytics, and additional merchandising tools. Go to the top.

article thumbnail

30+ Ecommerce Metrics Benchmarks (May 2019)

Store Growers

If your visitors don’t buy, have a look at the add-to-cart rates for your store. You might need to configure extra ecommerce analytics to be bale to track this metric. Cart Abandonment Rate. The average shopping cart abandonment rate is 69.89%%. Are people adding product to their baskets?

eCommerce 128
article thumbnail

Magento Alternatives 2020: Which Is Your Best Option?

Ecommerce Platforms

Access to detailed reports and eCommerce analytics. Created as a shopping cart software for online selling back in the late 1990s, Volusion now fuels over 180,000 merchants with its all-in-one solution. Further reading: Volusion vs Shopify – Ecommerce Platform Comparison. Coupons and discounting tools. PrestaShop.

Magento 104