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The Existential Threat to Ecommerce

Retail TouchPoints

Ecommerce brands are desperately looking for people with expertise in merchandising, customer experience, site design, conversion optimization and countless other roles, but the available talent pool simply doesn’t exist. As a result, all focus is on recruiting talent from other brands and agencies.

eCommerce 306
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Unbounce Review: Everything You Need to Know

Ecommerce Platforms

In this Unbounce review, we’ll be introducing you to one of the better-known and most popular tools for boosting conversions in today’s digital world. Unbounce is a state-of-the-art landing page builder, with access to end-to-end intelligence for your campaigns. Let’s take a closer look at the wide range of features Unbounce can offer.

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21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Inflow Insights

How does chat perform on different marketing channels SEO, PPC, email, etc.? It’s also vital to optimize the chat conversations themselves : Is there anything said that made someone convert sooner? Ask the following questions to get insights: Which pages have the most chats initiated on them? Conclusion.

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The Best Review Apps for Shopify (July 2022)

Ecommerce Platforms

simplifies the art of increasing sales with reviews. Inline SEO. Companies can access a host of different SEO rich snippet features, as well as importing reviews from other environments like AliExpress. Excellent for SEO with rich snippets. Fantastic for improving SEO. Can be difficult to adjust settings.

Shopify 104
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How to Use a Digital Marketing Audit to Improve Your Strategy

Inflow Insights

Today, it’s not enough to conduct a single search engine optimization (SEO) audit to analyze your business’s digital health. With ever-changing SEO standards, eCommerce brands today must be continuously updating and maintaining their sites throughout the year. Cost Per Click Quality Score Click-Through Rate Cost Per Conversion.

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How to Use a Marketing Audit to Pivot Your Digital Strategy

Inflow Insights

It’s not enough to do a single comprehensive “SEO Audit” to analyze the digital health of a business. Technical SEO Content Audit PPC Audit Analytics & Tracking Audit Conversion Rate Optimization Audit. Here are some general metrics that should be included: SEO Metrics. Technical SEO Audit. PPC Metrics.

PPC 82
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How to Sell Digital Products & Downloads: The Complete Guide

eCommerce CEO

I highly recommend his flagship SEO course, SEO That Works. Brian is a Conversion Optimization Evangelist and spends a great deal of his time speaking and writing about conversion. If you’ve had your website/store for a while and already have SEO traffic, that’s great. Photos and Art.

Download 105