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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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Stop Guessing, Start Converting: Here are the Keywords to Use for Awareness, Consideration, and Decision Stage Content

Kissmetrics

People think SEO is all about traffic. Yes, if you do it correctly, SEO should bring in lots of traffic. Ultimately, though, SEO is about revenue. The problem is that it leaves a giant, black hole in your SEO strategy where it matters most: The bottom line. B2B companies often suffer from the reverse.

PPC 185
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The Role of WordPress Ecommerce in the Coming Content and Commerce Era

BigCommerce

Achieve organic search visibility and decrease paid PPC costs, subsequently increased ROAS or testing new keyword waters with the saved money. Think more expensive products, B2B, etc. model to becoming truly omnichannel without the headaches of the buzzword. Your SEO will need to be top notch.

eCommerce 365
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December 2019 Marketing News Recap

ROI Revolution

The way for brands to avoid this fate for themselves is through omnichannel marketing, but many brands have struggled to embrace this successfully. Omnichannel refers to providing a seamless, positive experience across all channels: desktop, mobile, app, and brick-and-mortar. Listen instantly here! Upcoming 2020 Reports.

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How to Master Amazon SEO and Move Your Products up the Search Rankings in 2017

BigCommerce

The type of guide that can turn you into an Amazon SEO expert in 15 minutes just didn’t exist… until now. Even the best SEO software and tools can’t predict the future. Free Guide to Amazon SEO. CPC Strategy + BigCommerce boiled down everything you need to know about Amazon SEO into a few short, PDF pages. .

SEO 209
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How to make a website from scratch: ecommerce beginners’ guide

Omnisend

SEO strategy Identify and incorporate target keywords and phrases your audience uses to search for products/ solutions. They also offer exclusive integration capabilities with popular ecommerce platforms like Shopify , WooCommerce, API2Cart, and other features like payment gateways, SEO, and shipping management.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. How B2Bs have changed their digital ad strategy in light of COVID-19. US digital ad spend for B2B grew 32.5% B2B digital ad spend for 2021 is expected to be 20% higher than previous estimates.

eCommerce 148