B2C Case Study eCommerce Marketing Shipping Costs 
Inflow Insights
OCTOBER 14, 2021
B2B eCommerce Marketing Strategies for PPC. For example, if you’re a shipping supplies store, you should have separate ad groups for bubble wrap, cardboard boxes, packing tape, etc. Price Extensions. B2B eCommerce Marketing Strategies for CRO. Publish unique case studies. Star Ratings.
Inflow Insights
APRIL 3, 2020
Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. Content Pruning Case Study #2.
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GetElastic
SEPTEMBER 1, 2021
Why is B2B eCommerce important? According to the 2021 B2B Ecommerce Market Report, sales on B2B ecommerce sites grew by 10% in 2021 to $1.39 Recent shifts in B2B buying behavior has forced businesses to evolve and invest in long-term digital commerce strategies. Carla Gonzales ( B2B ecommerce: start with a plan ).
Inflow Insights
MARCH 25, 2020
But in this article, we’re documenting and updating tactical and strategic marketing options for eCommerce companies during this coronavirus crisis. Below, we discuss these options in the context of the 3 pillars of eCommerce marketing: SEO, PPC, and CRO. What you’re reading is our latest thinking on this topic. .
Optimizely
AUGUST 15, 2018
Because Aaron is constantly interviewing Shopify Plus brand leaders for case studies, he has had a front seat to watch upstart brands grow from nothing to millions in sales in just a few years. In this interview with The Empowered Marketer, Aaron shares: The benefits and challenges of today’s ecommerce market.
BigCommerce
JULY 11, 2017
In this guide, we’ll talk through the following, to help you understand the value of B2B SEO for your ecommerce (or soon-to-be ecommerce) business: B2B vs. B2C: What’s the difference? Building a keyword and content marketing strategy. I’m concerned that competitors will see my prices and undercut me.
FastSpring
DECEMBER 18, 2020
As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market.
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