2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution
Retail TouchPoints
JANUARY 24, 2024
The use of CRM and ERP (enterprise resource planning) systems is essential for this, as it allows for the synchronization of customer data and inventory across various platforms. Unlike the traditional multichannel approach, social commerce is about creating strong communities and affinities around specific brands and verticals.
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