GetElastic
NOVEMBER 9, 2021
Significant shifts occurred in the presence of digital commerce platforms, but also a turn towards B2B initiatives versus what has been historically B2C led. Let’s take a quick look at some of the survey’s key statistical findings: By 2025, 75% of B2B manufacturers will sell to their customers directly via digital commerce.
Kissmetrics
MAY 18, 2021
It often costs far more to bring in new customers than to keep the ones you already have. Similarly, a five percent increase in customer retention can increase your profitability by 75 percent. Focus your CRO program on customer engagement, experience, and retention, and you’ll be on the road to success.
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Optimizely
JULY 31, 2018
Now in its sixth year of production, “Smart Passive Income” has been downloaded more than 33 million times—and with good reason. This interview-based show spends each episode picking the brain of a marketing expert on a variety of topics, including SEO, pricing strategies, and customer retention. Smart Passive Income.
AcquireConvert
NOVEMBER 24, 2022
Business to consumer (B2C): the process of selling products and services directly between a business and customers who are the end-users. Buyer personas: fictional profiles of ideal types of customers. Bundling: when multiple products are sold as a package deal for savings over buying the products individually.
BigCommerce
AUGUST 8, 2017
For modern ecommerce sites, the ability to immediately and consistently bring in new customers is a HUGE deal. Even if you can’t achieve net positive revenue on the initial sale, referrals, email marketing and customer retention can payoff extensively with every marginal customer.
Kibo
MAY 14, 2014
Giving your customers the ability to select either text or email for order notifications and providing clear communications on order tracking and delivery status will go a long way toward improving customer retention. This year, eMarketer predicts eCommerce revenue will reach $794.50
Ecommerce Platforms
NOVEMBER 26, 2018
As many as 74% of successful B2C marketers utilize this method. It's a fantastic way of providing value to customers- so, get on the bandwagon! Obviously, customer retention is key to a successful online store; repeat customers are way more profitable than one-off purchasers. B2C- business to consumer.
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