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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146
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The Top 25 Ecommerce Podcasts of 2018

Optimizely

Where to start: Remembering Kate Spade — A look back on how the popular designer and trailblazer found her feet in the fashion industry. This interview-based show spends each episode picking the brain of a marketing expert on a variety of topics, including SEO, pricing strategies, and customer retention. Planet Money.

eCommerce 223
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#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

Retail TouchPoints

Your team wants to do things quickly, test things quickly, and having an experiment-driven approach is really important to success in B2B, B2C or any digital experience.” UK fashion retailer River Island found that convenience, value and customer service were its customers’ top priorities. View the session on demand.

POS 271
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Ramp Up Sales With Industry-Leading Ecommerce Customer Experience

Kibo

Firstly, customers are prepared to pay more for a great experience. A recent PwC survey found that there was a “price premium of up to 16% on products and services” and “43% of all customers would pay more for greater convenience.”. Customer retention is another huge benefit of great customer experience.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. Amazon debuts digital storefront for fashion designers. 9/9 update.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. Department stores have held strong to their fashion and apparel categories, but with apparel sales in a free fall across the board, many department stores are hurting as a result of COVID-19. 9/9 update.

eCommerce 193
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all bracing for the impact that coronavirus will have on their business. The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. Amazon debuts digital storefront for fashion designers. 9/9 update. 5/19 update.

eCommerce 156