Remove B2C Remove Marketing Remove Omnichannel Remove Payments
article thumbnail

Why Retailers’ Obsession with Conversion is Keeping Them from…Converting

Retail TouchPoints

Unfortunately, like many seemingly good ideas, while this approach might drive a few more completed purchases, it fails at the bigger picture metrics that these retailers actually care about: revenue and profit. That’s because neither revenue nor profit is a function of conversion alone. B2B or B2C? Member or non-member?

Payments 246
article thumbnail

7 Powerful Enterprise E-Commerce Platforms for Retail Businesses

Fabric

For omnichannel retailers, these cutting-edge solutions can help to deliver seamless shopping across various channels and improve the overall customer experience. Agility Agility in the context of an enterprise e-commerce platform refers to the platform’s ability to adapt and respond swiftly to changes in the business environment.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

38 Ecommerce Terms Every Marketer Needs to Know

Optimizely

Yes, there are a million moving parts to juggle, not to mention the stamina and creative aplomb it takes to pull off successful B2C marketing campaigns and grow your online business. Email service provider (ESP) – Software used by companies to manage their email marketing efforts.

eCommerce 199
article thumbnail

9 Crucial Headless Commerce Trends to Watch In 2023

GetElastic

Mobile-first Strategy A mobile-first strategy is becoming increasingly important, regardless of your industry, in order to maximize both ease of use for your customers and revenue for your brand. eCommerce Microservices Overall eCommerce revenues are expected to reach $7.5 trillion by 2025.

article thumbnail

ESW Named As Shopware Gold Technology Partner

ESW

It is trusted by the largest mid-to-enterprise brands and multinational market leaders including Philips, Jägermeister and Aston Martin. Every Shopware partner undergoes a rigorous evaluation process, investing significant time and effort to meet Shopware’s rigorous standards.

article thumbnail

Top Market-Driven B2B eCommerce Trends of 2021

GetElastic

B2B companies are implementing new strategies to adapt to a changing market and take advantage of a growing online customer base, characterized by rising mobile usage, new expectations for personalization and self-service, and increasing demand for digital connectivity. Adapt data collection to a company’s business model and size.

B2B 145
article thumbnail

Finding A New Norm In A Post Brick-And-Mortar World

RTP blog

Catering to both B2C and B2B buyers can help pave the way for additional revenue. Set the stage for a similar boost in business by leveraging existing strengths to enter the B2B market. Customers want to know they’re going to have access to the same payment options no matter which channel they use.