How B2B Companies are Preparing For an Economic Downturn
Kibo
SEPTEMBER 30, 2022
Disruptive supply chains, high inflation, and a looming recession are just some of the hurdles on the horizons of B2B companies. Research for Gartner has found that the proliferation of online channels means B2B customers are now spending only 17 percent of their time meeting suppliers when considering a purchase.
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