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Email, SMS, and push marketing for ecommerce in 2023

Omnisend

In our BFCM 2022 report, we found that the volatility in ads had encouraged brands to rely more heavily on owned channels like email and SMS, and that these channels were more effective than ever. It’s not only the most popular channel, it’s also the most effective, generating an average ROI of $40 for every $1 invested.

Hobbies 88
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Retail’s Digital Future

iVend

In store shopping has long been the predominant way to shop, however, online shopping has quickly grown to become the preferred channel for many. Consumer preferences have shifted in response to the pandemic, as many have faced changes in their jobs, income and leisure time.

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Retail’s Digital Future

iVend

In store shopping has long been the predominant way to shop, however, online shopping has quickly grown to become the preferred channel for many. Consumer preferences have shifted in response to the pandemic, as many have faced changes in their jobs, income and leisure time. As a result, retail digitalisation has quickly become a must.

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Check it out – how grocery POS drives convenience and speed

iVend

Whilst other forms of retail may be seen as leisure and pleasure, the weekly food shop is more likely to be considered a must-do chore. In today’s omnichannel retail world, they no longer see the distinction between the online and offline channels, so retailers need to seamlessly integrate the two.

POS 52
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Which Retail Tech Is The Real Deal?

RTP blog

Visual search will be a boon to shoppers who see a “must-have” outfit or item on InstaSnapBook — and an even bigger boon to the brands that figure out how to channel those visual searches to their sites.

Retail 150
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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

For these functions, as well as others that result in customer success, your platform will need: Behavioral data collection and unification capabilities Lifecycle-specific segmentation Personalizable automations Lifecycle stage-specific campaigns Multi-marketing channel integration. Customers can check their emails at their leisure.