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The Best 14 Books for Amazon FBA Sellers to Read

Algopix

However, navigating this competitive landscape requires more than just setting up a storefront; it demands a deep understanding of e-commerce strategies, supply chain management, branding, and customer behavior. One of the best ways to gain this knowledge is by diving into the wisdom shared in books written by experts in the field.

Books 101
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How to Build Customer Loyalty Through Paid Ad Campaigns

Kissmetrics

How do you inspire customer loyalty? PPC and social campaigns might not be the first things that come to mind—but maybe they should. Most marketers focus on acquiring new customers when it comes to paid marketing. That’s understandable—who wouldn’t want new customers? Why Customer Loyalty is Important.

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What is Sustainable Growth for Small Businesses?

Smile.io

As a small business just starting out, it can seem like getting as many customers to your ecommerce store in as little time as possible is the best route. However, spending your entire marketing budget on expensive PPC advertisements or aggressive discount promotions may cause your business to fail before you even get the chance to start.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

When you factor in the expanded ecommerce selling opportunities through omni-channel retail (like adding Amazon and eBay storefronts to your sales approach, for example), it’s easy to see that now is the best possible time to grow an ecommerce business. 1992 Book Stacks Unlimited launches as one of the first online marketplaces for books.

eCommerce 417
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10 Snapchat Ads Strategies, Tips, and Resources

Kissmetrics

Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. higher ROI with Snap Ads and 35 percent more bookings than other platforms. Story Ads is an excellent ad format to re-engage, boost brand awareness and increase customer loyalty.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. How to accelerate revenue growth with customer reviews, loyalty, and referral programs.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Digital emerged more than ever as a channel for consumers looking for home products. Facebook and Google channels drove growth several times that of online stores. Overall digital sales are expected to grow 20% in 2021, and online was an extremely profitable channel for apparel brands last year. billion in 2020. billion in 2020.

eCommerce 148