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Case Study: We Tested an eCommerce Trust Badge That Got More Checkout Conversions Than Norton and McAfee

Inflow Insights

Those tests repeatedly concluded that TrustedSite was the trustmark most likely to lift conversions on those websites. We recommend that every online store add a secure trust badge like TrustedSite to see what happens and test it against other badges. Trust” is something that we recommend eCommerce stores work on continuously.

eCommerce 104
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An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

From there, he moved to help businesses of all sizes grow through digital marketing and conversion optimization. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. NP Digital Case Studies and Awards.

Marketing 275
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Why Calculating Conversion Rate by Channel and Seasonality Is Key to Properly Evaluating Site Changes

Inflow Insights

The main issue is this: Conversion rate changes over time are far more influenced by traffic channel mix than by improvements to the site. To avoid this error you need to measure conversion rate by channel, seasonality, device, and more. . Case Study 1: Site Updates That Appear to Have Lowered Conversion.

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Top Online Marketing Resources to Read

VTNS Solutions

Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Data Analytic Insights and Recommended Mentions. Conversion Optimization Insights and Resources. Use this conversion optimization resources to start making more money.

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Google Shopping: How to Set Up, Optimize, and Execute Your Campaigns

Inflow Insights

We’ve previously written case studies and strategy articles (which we link to below) around Google Shopping, but in this piece, we’re diving into campaign setup and execution and linking to our other resources for readers looking for more detail on any particular topic. For one, Google optimizes for transaction history.

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The Ultimate Checklist for Every New Ecommerce Site (Oct 2021)

Ecommerce Platforms

Traditionally, you'd start by categorizing items based on their basic functionality: t-shirts, bedframes, pillowcases, phone cases, etc. After that, you can get more creative with collections that recommend specific items, showcase promotions, or guide people in combining multiple products for certain purposes. Shipping details.

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Monetate vs Certona: A Comparison of Kibo’s eCommerce Personalization Platforms

Inflow Insights

In the experience of eCommerce businesses we’ve spoken to, there are three main use cases that both Monetate and Certona can handle well, these include: Product recommendations. Content recommendations (and content personalization). Monetate vs. Certona: Use Cases of Each Personalization Engine. Dynamic UI changes (i.e.

eCommerce 144