Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. Classic marketing strategies such as asking for referrals, promoting at industry events, and doing cold outreach have their place. Content Pruning Case Study #2.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Jumpshot

SEPTEMBER 15, 2016

Our data also indicates that Nike has difficulty converting customers on mobile browsers once they’ve started the checkout process. Nike needs to reassess its path-to-purchase experience on mobile browsers to increase performance and conversions. Here’s a full breakdown of our path-to-purchase analysis of Nike.com. Product View Rate.

Apparel 74

Apparel Mobile Consumer Marketing 74

Inflow Insights

JANUARY 20, 2021

Then we can’t create case studies like this one.). 7 Ways to Optimize Your Google Shopping Ads for eCommerce. Optimize Your Strategy for Mobile. Our own research has confirmed that mobile shoppers behave differently than desktop shoppers. We start by determining the historic mobile-only ROAS.

eCommerce 78

eCommerce Mobile Online Retail Accessories 78

Inflow Insights

APRIL 16, 2019

Then we can’t create case studies like this one.). 1 – Our 3 Tiered PLA Structure: To Bid More Aggressively on Specific Search Phrases to Maximize ROAS. This not only helps to enhance visibility for those high intent searches, but it also helps to boost CTR from the ads.

eCommerce 156

eCommerce Mobile PPC Online Retail 156