Remove Channel Remove Comparison Shopping Remove Customer Remove Online Retail
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Exclusive: New Research Highlights How Brands Can Capture Today’s Always-On Shopper

Retail TouchPoints

The Diversification of the Customer Journey Further highlighting the need for brands to take an always-on, conversational approach to their outreach (as opposed to the timed, tactical messaging of the past) is another staggering stat from the Infillion report — that consumers are influenced by 11 touch points on average before they make a purchase.

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What Should You Look for in an Ecommerce Platform?

Kibo

The modern ecommerce platform is designed to help retailers create seamless experiences for customers while also managing the details of online commerce with ease. Good ecommerce can scale up or down easily and grow with companies as they expand their offerings and expand to new online channels.

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Buyers, on the other hand, have many touchpoints and paths to purchase, so it becomes necessary for retailers to branch out. Consumers Are Shopping in More Locations Than Ever. Target (40%).

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The Art of Retail: Balancing Retail Brand Experience In-Store and Online

OrderDynamics

Which presents a number of challenges for retailers to overcome. As e-commerce adoption increases, today’s customer journey is spread across multiple channels such as website, mobile app, physical store and social media. The Full Retail Brand Experience. Smart Shopping. Hence, key to that is brand experience.

Arts 50
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7 Strategies to Convert Comparison Shopping Consumers

UpSellIt

With the eCommerce market as saturated as it is, comparison shopping has essentially become standard practice among consumers, and individual eCommerce brands can take a hit as a result. Let’s take a look at what comparison shopping is and how your business can combat it. What is Comparison Shopping?

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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

Buy Online, Pickup In-Store (BOPIS) retail strategies offer enormous upside for retailers and customers alike. Major retailers survived 2020 by transforming how they got their products into customers’ hands. ROPIS (Reserve Online Pickup In-Store): Shifts the payment transaction to the store.

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Multichannel Distribution 101: Expand Your Ecommerce Business to New Marketplaces

SellBrite

Multichannel distribution means taking that foundation and expanding it to new buyers on different channels. Our research shows that online sellers on 3+ channels see significantly higher revenue than single-channel sellers. NovelTea Tins distributes its products via multiple ecommerce and physical channels.