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Amazon Prime Day 2020 Prep (Part 3): SEO + Retail Readiness

ROI Revolution

You can use search engine optimization (SEO) to ensure your products are showing up and looking their best to these shoppers. SEO is important for getting clicks – in fact, 70% of marketers see SEO as more effective than PPC. Optimizing Conversion Rates to Amplify Paid Search Success.

SEO 78
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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

So, let’s dig into some guidelines. At Inflow, we focus on three core digital marketing practices: Conversion Rate Optimization (CRO). Search Engine Optimization (SEO). Pay-per-click (PPC). This is why SEO, PPC, and CRO tend to work best together. eCommerce Conversion Metrics. eCommerce PPC Metrics.

PPC 162
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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Between SEO, social, PPC, email, and content marketing experts, there’s a lot that goes on. Start promoting early-bird discounts across all channels, including email, social media, search engine ads, and your eCommerce store website. to go all-in on What selling tactics (urgency, fear, social proof, etc.)

eCommerce 109
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Google Shopping: How to Set Up, Optimize, and Execute Your Campaigns

Inflow Insights

However, if you are doing the work of optimizing your data feed frequently , this can work in your favor as you are showing up for only the most relevant searches at a fraction of the cost of PPC search ads. Follow the Google Merchant Center Guidelines. In fact, Google Shopping campaigns drive 76.4%

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The 6 Best Ecommerce Marketing Companies of 2020

Kissmetrics

While other agencies provide A-to-Z support covering design, optimization, and promotion, Inflow focuses exclusively on the marketing and advertising side. They offer SEO, PPC, paid social, and CRO services. They prioritize search engine optimization, conversion optimization, and pay per click management in that order.