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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. We conducted a survey of 170+ digital marketing professionals to get a clear picture of the current ecommerce landscape. Ecommerce Blogs. Why is content marketing important?

Blog 158
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Programmatic Advertising Trends That Are Driving the Future of Ecommerce

ROI Revolution

New programmatic advertising trends and adoption rates for new channels are on the rise, as well. Programmatic advertising excels at finding the optimal channel and inventory on which to serve ads. The ecommerce experts at ROI Revolution are dedicated to helping brands save money, grow profitably, and reduce risk.

eCommerce 148
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From Retail to e-Tail: How to Launch an Ecommerce Website for Your Brick-and-Mortar

BigCommerce

You’ve probably noticed that there are dozens of SaaS products on the market claiming to ease your transition into ecommerce. We’ll look at how three ecommerce professionals were able to transition from brick-and-mortar to online shopping. Those three experts are: Tommy Ekstrand , BigCommerce designer and SEO specialist.

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How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

Product images not only testify to the quality of your product, but also serve as windowfs into your ecommerce store, creating 2 very important things: Transparency. The 2 Types of Ecommerce Product Photography. There are two main types of images that should be used on your product page and across your marketing channels.

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The Death of Retargeting and the Advent of In-Session Marketing

Retail TouchPoints

Inbound marketing originated with the emergence of blogs, white papers and social media posts, but retailers have limited use of that content. Given the high and growing costs of customer acquisition, retailers have to look beyond outbound marketing.

Marketing 189
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Ecommerce Content Marketing: 25 Epic Ways to Boost Sales

Ecommerce Platforms

If you have an ecommerce site, I think you will agree with me when I say: It’s REALLY hard to convert ice-cold traffic into warm leads and sales. Sadly, many e-commerce sites are yet to integrate content marketing into their overall marketing strategy. The secret is content marketing. compared to just 0.5% for sites without it.

eCommerce 216
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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Performance Max offers new automation and inventory insights on top of a foundation of Smart Shopping and Local campaigns, including the ability to access all of Google’s ad inventory across channels from one campaign. 54% marketers name search engine optimization (SEO) as a top initiative for their brand this year. Watch the video.

Marketing 172