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What we can Expect this Mother’s Day (Hint: It’s Going to be a BIG One)

Retail TouchPoints

Mobile devices will drive over 72% of all searches and over 56% of all online sales. Last year, mobile devices only drove 48% of all Mother’s Day purchases. He founded the company with a vision to provide online marketers worldwide with a paid search campaign optimization solution capable of delivering magical performance.

Jewelry 152
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Video Advertising for Ecommerce on Social, CTV, YouTube, & More

ROI Revolution

To give you insights into the video advertising landscape, we conducted a survey of over 170 digital marketing professionals from a wide range of industries and business. In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth. of doers, 39.5%

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SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

Kissmetrics

Create a YouTube channel. Create a YouTube channel. Look at all of the things that they go to YouTube for: If Gen Z’s love for videos continues as they grow older and start making new purchasing decisions, this may be a major game-changer for marketing in years to come. Start conversations on social. YouTube has 1.5

SEO 225
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Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

Google is by far the leading traditional search engine for paid advertising, with 86% of the desktop market share for search engines as of January 2022. Google dominates even more on mobile, with 93.3% of the mobile market share for search engines. Microsoft Bing comes in at 8%, followed by Yahoo!

Marketing 172
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Holiday Ecommerce Strategies

ROI Revolution

At the same time, this early in the game, many consumers are still in the research phase of their journey. One of your brand’s top priorities when preparing for the Cyber 5 surge in traffic will be to optimize for mobile. Use mobile bid adjustments to target on-the-go shoppers. Use square images for single image/video ads.

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YouTube Innovations Set to Shake Up Digital Marketing Landscape

ROI Revolution

On Tuesday, it became much clearer, as YouTube launched two augmented reality advertisements during game 1 of the World Series. One of them aired pre-game, one during the 7th inning stretch. ” -Angela Courtin, Global Head of YouTube TV & Originals Marketing. At the time, little was known about what that would entail.

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YouTube Innovations Set to Shake Up Digital Marketing Landscape

ROI Revolution

On Tuesday, it became much clearer, as YouTube launched two augmented reality advertisements during game 1 of the World Series. One of them aired pre-game, one during the 7th inning stretch. ” -Angela Courtin, Global Head of YouTube TV & Originals Marketing. At the time, little was known about what that would entail.