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A 6-Step Plan To Help SaaS Businesses This Black Friday and Cyber Monday

FastSpring

Which is why we’ve created a six-step checklist to help you prepare for BFCM: Build your BFCM game plan. Personalize communication across all channels. Step 1: Figure Out Your Game Plan. Don’t be just another SaaS business that cuts 5% off their subscription plans and expects the customers to come rolling in.

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Top tips to make Black Friday and Cyber Monday a success in 2022

365 Retail

But the peak season sales market is a competitive one, so getting ahead of the game and understanding your customer’s wants and needs is critical. Using a sound PPC and SEO strategy to support enticing promotions is a surefire tactic to create a buzz around your brand early on. Plan, plan and plan some more!

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SMS Marketing Doesn’t Suck: Here’s How to Use it To Generate Revenue

Kissmetrics

Watered-down, mobile-targeting tactics are costing you conversions, clients, and revenue. Here’s why (and how) you should revisit SMS marketing to generate revenue. The average CTR for PPC ads is even worse at 2%. It gets straight to the point with “free chips and guac” if you play their game. But that’s a myth.

Payments 354
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??? [11] Ways To Spy On Your Shopify Competitors

AcquireConvert

Identify market leaders, established players and game-changers. This can help you with market mapping and benchmarking, channel acquisition, tracking customer behavior, and optimizing your funnel. Understand changes in category visitation, engagement and marketing channels. Monitor competitors’ ad copy and landing pages.

Shopify 69
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

You’ll also hear from 25 of this year’s most successful brands on which channels worked and what they did to grow sales more than 500% in each of their respective verticals. Niche PPC Strategies. That means brands on BigCommerce saw 4% more revenue than those not using the platform. Small Business Saturday: +22.79%.

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30 Proven Ways To Drive Ecommerce Traffic and Conversions To Your Online Store

BigCommerce

This post will teach you exactly how to do that, subsequently increasing sales, revenue, and customer loyalty. AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. 21 Apple Pay Tips and Why It’s the Future of Mobile Payments. How to convert that traffic.

eCommerce 420
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38 Ecommerce Terms Every Marketer Needs to Know

Optimizely

But whether you’re new to ecommerce, or just strapped for time, it’s important to keep track of all the latest technologies and terms everyone’s talking about, from search engine optimization to PPC to AdWords. Spotify creates hyper-personalized messaging that incentivizes users to check out the service’s features.

eCommerce 199