Remove Comparison Shopping Remove Customer Experience Remove Shipping Costs Remove Social Media
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Ecommerce Glossary

AcquireConvert

Click-through rate (CTR) : a measurement of the ratio of customers who click on a link (such as in an ad, organic search or email) versus the number of times it’s viewed: divide the total clicks by the number of page impressions and multiply by 100. . Sometimes called “user experience” (UX). It can be on-site or off-site.

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Retail AI & Predictive Analytics Blur the Line between Bricks and Clicks

Retalon

This has spurred a lasting debate about whether or not brick-and-mortar stores will remain relevant as more and more consumers subscribe to the convenience of shopping online. This is because today’s competitive advantage in retailing can often come down to the customer experience. Still, real-world retail operations persist.

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5 Ways to Use Pinterest to Grow Your Ecommerce Business

SellBrite

Although it has fewer users than other social media platforms, Pinterest is emerging as a leader for ecommerce. For example, it’s the second largest source of social media traffic to Shopify stores. To get started with Shop the Look Pins, use Pinterest’s tagging tool to create your Pins.

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Online vs. Offline Retail – Blurring the Line between Bricks and Clicks

Retalon

This has spurred a lasting debate about whether or not brick-and-mortar stores will remain relevant as more and more consumers subscribe to the convenience of shopping online. This is because today’s competitive advantage in retailing can often come down to the customer experience. Still, real-world retail operations persist.

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The Art of Retail: Balancing Retail Brand Experience In-Store and Online

OrderDynamics

As e-commerce adoption increases, today’s customer journey is spread across multiple channels such as website, mobile app, physical store and social media. Therefore, merchants need to identify each customer as the same individual no matter what channel or device they use. Retail Brand Experience In-store Vs. Online?

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

It’s all about moving beyond your website and exploring channels such as marketplaces, social media, and comparison shopping engines. Consumers Are Shopping in More Locations Than Ever. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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How to Use Facebook Messenger to Sell More E-Commerce Products

Kissmetrics

I’m going to show you how to wow your customers with Facebook Messenger. I’ll help you figure out how to do this so well it won’t just improve your customer experience, it will also boost your sales. Watch what your customers struggle with and how they respond to new ideas. Refine it based on user feedback.

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