article thumbnail

The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

They must effectively leverage SEO, PPC, email, social, display ads, retargeting, mobile, shopping engines and affiliates to help drive qualified traffic to their online store. Retailers must constantly optimize their efforts in converting both email leads as well as website visitors into customers. Capturing quality leads.

eCommerce 167
article thumbnail

August 2020 COVID-19 + Ecommerce Update

ROI Revolution

Next week, Amazon will host Amazon Accelerate , a three-day virtual conference designed to help SMB Marketplace sellers navigate “a strong finish to 2020 and beyond.”. Mobile ad spend rising despite pandemic. ad spending is down due to COVID-19, mobile ad spend will increase by 4.8% Without mobile’s projected growth, U.S.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Holiday merchandising: Pause Your Rotating Banners – Do This Instead!

Demac Media

50% of online retailers use rotating home page image sliders (aka rotating hero banners, autoforwarding or carousels) — against the pleadings of every conversion optimization guru ever. Do rotating banners bring Christmas conversion cheer — or jeer? Tim Ash, Site Tuners and founder of Conversion Conference. “We

Gifts 53
article thumbnail

How Coronavirus Is Impacting Ecommerce

ROI Revolution

Conversion optimization during COVID-19. By utilizing specific statistical methods, testing micro-conversions like add-to-cart events or PDP views, and iterating on and expanding winning tests, you can test faster than your competitors and stay ahead of the curve. 3/31 update. Short answer: Yes. Travel industry updates.

eCommerce 207
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

2020 COVID-19 + mobile stats + trends. US consumers spent an average 25 more minutes on mobile devices in 2020 vs. 2019 ( eMarketer ). Time spent watching digital video on mobile increased from 42 to 47 minutes ( eMarketer ). Total paid search revenue from mobile increased 93% year-over-year for ROI clients (ROI client data).

eCommerce 195
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Touchless transactions like proximity mobile payment, buy now pay later, & BOPIS all surged with COVID-19 and are continuing to see growth even as the pandemic subsides. of smartphone users will use their mobile phone to pay for point-of-sale transactions this year, and that number will surpass 50% for the first time in 2025.

eCommerce 148