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The Growth of Digitally Exclusive NFTs is Creating Real-World Opportunities for Retailers

Retail TouchPoints

The current use cases of NFTs are already varied — digital twins of physical products, facilitating services like resale or authentication , sharing provenance details of a product, creating digital souvenir s for real-world experiences or programs and unique digital collectibles or art. Ownership in the Metaverse.

Retail 195
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Trends Analysis: Should eCommerce Brands Get Serious About Crypto Payments?

ESW

We’ve previously advised eCommerce brands to be aware of the role that the blockchain can play in fraud prevention, CRM and the customer experience. Even if some of that technology isn’t market-ready right now, you need to be thinking about how you can integrate it in the future. What about payments, though?