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The 10 Most Common Challenges Faced by eCommerce Businesses

eCommerce Training Academy

Shopping cart platforms like Shopify have eliminated many barriers of entry. Online shoppers don’t shop the same way as they used to back in the day. They ask for recommendations on Social Media. Attracting new customers is more expensive than retaining the current ones you already have. Retaining customers.

eCommerce 167
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How to Sell With the Shopify Lite Plan and Oberlo

Ecommerce Platforms

In addition, you have to make your own products and figure out a way to package and ship them. In short, Shopify Lite provides online store tools at a reasonable price, while Oberlo connects you with thousands of suppliers willing to dropship your products to customers. Therefore, all you have to do is market and run your website.

Shopify 117
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20 Digital Touchpoints in The Buyer’s Journey

ChannelAdvisor

Google Shopping surfaces your products as people browse for ideas and compare prices. While virtually every advertiser runs some kind of ad program through Google, only a small percentage of that massive base uses Google Shopping. Once you get good at Google Shopping , the payoff can be tremendous. Peer recommendations.

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The Goldilocks Method of Discounting

eCommerceFuel

Drew also talks about how to run promotions without reducing the value of your brand and why it’s crucial to strike a balance – find a Goldilocks zone – between discounts and full-priced sales. That’s called a subsidy cost. It’s not just a discount on a retail price. Subscribe: iTunes | Stitcher.

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20 Digital Touchpoints in The Buyer’s Journey

ChannelAdvisor

Google Shopping surfaces your products as people browse for ideas and compare prices. While virtually every advertiser runs some kind of ad program through Google, only a small percentage of that massive base uses Google Shopping. Once you get good at Google Shopping , the payoff can be tremendous. Peer recommendations.

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eCommerceFuel Live 2018 Takeaways

eCommerceFuel

It was really funny because at the first ECF Live I talked about buying a business and scaling it, with a heavy emphasis on automation, and even in between then and now I’ve talked at a number of conferences with a focus on automation. Can’t recommend them enough. It was awesome. Bill, what’s your next one?

Events 33
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eCommerceFuel Live 2018 Takeaways

eCommerceFuel

On today’s episode, fresh off the conference, Bill D’Alessandro and I discuss the key takeaways from the event that we plan on applying to our business, and our lives, in the coming year. Can’t recommend them enough. We’ve just wrapped our fourth ever live event for eCommerceFuel community members.

Events 20