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How to Use Blockchain in Marketing Data Security

Kissmetrics

Here’s what you need to know about its effect on the digital marketing industry. The high level of security offered by this technology allows companies to establish a secure data network to record and store consumer’s data. Why Should You Use Blockchain in Marketing Data Security? What Is Blockchain Technology?

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Passkeys: A Trifecta of Benefits for Easier and Safer Online Shopping

Retail TouchPoints

Proper security is imperative to any business’ bottom line and the integrity of their brand, but how can that be achieved without increasing the burden on the end consumer? A unique key pair is created for every website, service and app that the consumer needs to access, and is tied to a specific site or application. Enter passkeys.

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Why DTC Brands Are Joining The OTT Movement

RTP blog

But social only goes so far, and many DTC brands have saturated those audiences and are looking for ways to expand into additional markets. Traditional linear TV has played an integral role in helping advertisers get in front of massive audiences, allowing brands to establish credibility in the minds of consumers.

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July 2019 Monthly Marketing Recap

ROI Revolution

Welcome to lucky edition #3 of ROI Revolution’s Monthly Marketing Recap series! Last month , we covered marketing news like IRCE 2019, exciting campaigns we saw in June, and recent innovative augmented reality (AR) use cases. Marketing News Highlights. Ecommerce + Consumer Packaged Goods. Amazon Prime Day 2019.

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Dwolla Review 2019: ACH Payments Made Easy

Ecommerce Platforms

Which is why both Dwolla's Engineering and InfoSec teams are continually training and educating themselves in numerous areas of online security (including cryptography and OWASP Top Ten). Affiliate marketing programs. Dwolla looks as though it communicates with its consumers reasonably well. Employee expense reimbursement.

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