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Nosto Acquires UGC Marketing Platform Stackla

Retail TouchPoints

Ecommerce personalization platform Nosto has acquired visual content marketing platform Stackla , which helps marketers discover, manage and display authentic, influential visuals across all their marketing touch points via its AI-powered user-generated content (UGC) platform and asset manager.

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Email, SMS, and push marketing for ecommerce in 2023

Omnisend

Get the 2023 report Get the full email, SMS, and push marketing statistics report for ecommerce in 2023, where we analyzed more than 17.3 With an expected contraction in consumer spending habits and paid media more expensive than it used to be, email marketing might be the most important and valuable channel available.

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Which Retail Tech Is The Real Deal?

RTP blog

Augmented reality that realistically shows how a new couch, lamp or desk will look in a shopper’s own living room could transform furniture retailing , turning it into a mobile-first proposition for a large swath of consumers. The retailer is taking consumers’ real-life experiences and connecting them seamlessly to its inventory.

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The Platinum Card Experience: Travel Clubs And Loyalty Programs In The Retail Landscape

RTP blog

By Mike Putman, Customer Travel Solutions If co-brand credit cards and frequent flyer programs have taught us anything, it’s that consumers love to travel and will go out of their way for exclusive travel benefits.

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Gift cards are shoppers ‘go to’ in supporting favourite brands’ recovery, according to research

365 Retail

With high street fortunes continuing to improve following the lifting of lockdown restrictions, new research reveals that a renewed surge of customer loyalty, fuelled by increased gift card usage, may be a key driver behind retailers’ continuing resurgence. Notably, 4.8% of shoppers – equating to approximately 3.2

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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

Understanding how and when to engage with customers makes all the difference in the world of ecommerce. This is why we’re exploring customer lifecycle marketing today, along with the crucial role it plays in ecommerce. What’s the Role of Customer Lifecycle Marketing in Ecommerce?

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Sneaker and Sportswear Ecommerce: the ‘Non-Luxury’ Luxury Apparel Leader 

Retail TouchPoints

The humble sneaker has long been a staple item in closets everywhere for consumers of all ages. The consistent appeal of sneakers and sportswear has grown in recent times with customers, particularly from the Gen Z demographic , continuing to favor them as everyday items for leisure and now work.

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