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9 Local E-Commerce Marketing Tips To Drive More Foot Traffic To Your Store

Kissmetrics

And these figures do tell us a lot about major changes in consumer behavior that will continue to evolve in 2018. So if consumers increasingly prefer e-commerce to brick-and-mortar shopping, why do we still need physical stores? And that’s not the only thing stopping consumers from buying online.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

Still, though it produces short-term profit, it eats into long-term return – and that’s not accounting for any future Amazon initiatives that eat into additional markets. Traditional retailers are quickly going direct-to-consumer. But shifting to direct-to-consumer from a b2b wholesale model isn’t easy. Download Your Guide.

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Digital Transformation Propels Burton’s Omnichannel Growth Plans

Retail TouchPoints

While the name Burton is almost synonymous with the snowboards the company began making in 1977, Burton has diversified over the years into new categories — including surfboards, apparel, goggles/optics and other sports gear — as well as expanding beyond manufacturing into direct-to-consumer (DTC) retail, both physical and digital.

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The Complete Omni-Channel Retail Report: What Brands Need to Know About Modern Consumer Shopping Habits

BigCommerce

” Hubspot defines it as: “the ability to deliver a seamless and consistent experience across channels, while factoring in the different devices that consumers are using to interact with your business.”. Google defines it as: “ensuring [retailer] marketing strategies are geared toward enabling customers to convert on any channel.”.

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Shining a Light on a Growing Ecommerce Threat: Chargeback Fraud

Retail TouchPoints

Unfortunately for all of us in the industry, the problem of chargeback fraud continues to grow, and for several reasons: The Growth 0f Ecommerce First, ecommerce continues its rapid expansion. Here are statistics as proof: revenue in the ecommerce market is projected to reach $3.64 trillion in 2023.

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Brick and Mortar to Ecommerce and Back Again

Optimizely

At Shopify’s (re)Unite Virtual Conference , they shared a jarring yet equally hopeful statistic: From the onset of COVID-19, 71% of retail sales processed through Shopify POS have disappeared. But 94% of those lost in-store sales have been replaced with Ecommerce sales.

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Retail Technology in 2022: Streamline Your Retail Business With These Trends

Korona

In fact, when it comes to customer service, Nextiva found that 89% of consumers have switched to a competitor after a bad customer experience. In addition, companies that excel in customer experience generate 4-8% more revenue than their market. . This makes the shopping and consumer experience easier and more enjoyable.