Digital Doughnut

MAY 25, 2022

In our last round of UX interviews (December 2021) with our more data-savvy clients (in the fashion ecommerce biz) one thing kept coming up: Detailed consumer insights from first-party customer data are becoming more and more valuable for new product design and sustainable marketing strategy.

Fashion 52

Fashion Marketing Consumer eCommerce Marketing 52

Retail TouchPoints

SEPTEMBER 28, 2020

While Amazon and many big box retailers have announced their seasonal hiring plans, department stores and fashion chains have been notably, but not unexpectedly, quiet. Retailers’ fortunes heading into Q4 are strongly tied to whether they were deemed essential or non-essential retailers during the COVID shutdowns.

Fulfillment 305

Fulfillment Department Stores Shipping Costs eCommerce 305

Optimizely

DECEMBER 21, 2017

Contextual commerce harnesses another trend you’ve probably heard a lot about — omnichannel. Consumers want to shop anytime, anywhere, on any device, through multiple channels — and not necessarily in a linear fashion. By putting this all together, you can use the customer data you already have in a meaningful way.

Customer Loyalty 191

Customer Loyalty Improvements Customer Merchant Services 191

PFS

AUGUST 23, 2017

Walmart has been on something of an acquisition spree, recently acquiring trendy online fashion brands ModCloth and Bonobos – the retailer’s third and fourth ecommerce acquisitions in less than a year. Know thy customer. Data is everywhere and growing exponentially. Traditionally physical channels are going digital.

Home Furnishings 56

Home Furnishings Channel Apparel Consumer 56

BigCommerce

APRIL 24, 2018

How do you import/export catalog & customer data? Salesforce Cloud Commerce, formerly Demandware, is a SaaS ecommerce platform provider preferred often by high-profile fashion retailers. The disadvantages of Demandware (or Salesforce Cloud Commerce) is the high cost and the dependence on developers.

eCommerce Platforms 419

eCommerce Platforms Payment Services Shipping Costs eCommerce 419

BigCommerce

OCTOBER 26, 2017

Use our Total Cost of Ownership Calculator to suss out the differences in bottom line impact based on your ecommerce technology of choice. . There is nothing worse for an international customer than to get to checkout and then later be hit with a duties and tariffs bill. TCO Calculator. Use the TCO calculator. . In 2016, $17.3

Shipping Costs 272

Shipping Costs Merchant Services Payment Services Shipping 272