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How Contextual Commerce Improves Customer Loyalty

Optimizely

In April 2017, Mastercard launched an AI-powered chatbot on Facebook Messenger that allows a customer to shop directly from within the Facebook app — even paying via Masterpass. A customer could buy from a number of key retailers, including FreshDirect, Subway, and The Cheesecake Factory. Build your online brand.

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Why Data Orchestration is Essential for E-Commerce

Fabric

In the first article, you’ll learn about what data orchestration is, why it’s essential, and how it works. We’ll also explore the related concept of API orchestration and explain why it’s crucial for building today’s modern e-commerce technology stacks. What is Data Orchestration?

eCommerce 246
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How Manufacturers Can Put eCommerce at the Center of Their Growth Strategy

Kibo

To make the right choice, manufacturers must consider a variety of factors and how their existing systems, processes, and teams will integrate with the new eCommerce technology. In the ever-evolving world of eCommerce, manufacturers are constantly seeking ways to improve their online presence and reach customers more effectively.

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The Ultimate Guide to Ecommerce Replatforming and Data Migration

BigCommerce

There are 3 pain points that often forces brands to migrate to new technology – and all of them are signals that you should have done it much, much sooner. Your 3 options when it comes to ecommerce technology. Improved Site Search: Directed and faceted. Cloud Ecommerce Technology. SaaS Ecommerce Technology.

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Why Data Orchestration is Essential for E-Commerce

Fabric

In the first article, you’ll learn about what data orchestration is, why it’s essential, and how it works. We’ll also explore the related concept of API orchestration and explain why it’s crucial for building today’s modern e-commerce technology stacks. What is Data Orchestration?

eCommerce 130
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Why Data Orchestration is Essential for E-Commerce

Fabric

In the first article, you’ll learn about what data orchestration is, why it’s essential, and how it works. We’ll also explore the related concept of API orchestration and explain why it’s crucial for building today’s modern e-commerce technology stacks. What is Data Orchestration?

eCommerce 130
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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

Following individuals across many touchpoints allows companies to improve their personalization efforts. While most of the focus has been on uses in B2C, B2B companies can use artificial intelligence to sift through customer data to create an “aggregate customer” from among individuals at the same company.

B2B 141