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Harnessing the huge marketing potential of subscription services

365 Retail

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. This could perhaps be due to the rise in customer loyalty. . Encouraging customer loyalty.

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Seriously, Stop Trying to Beat Amazon at Ecommerce

Optimizely

This article originally appeared in Website Magazine. Amazon has all the sales — 43% of ALL online retail sales in the US went through Amazon in 2016. Offer a great customer experience. But it’s much more than that — these brands are all built on a fantastic customer experience.

eCommerce 569
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Cross-Selling for Ecommerce: A Complete Guide

SellBrite

Cross-selling is a sales tactic to increase sales by suggesting additional, related or complementary items to a customer. In addition to the examples detailed above, another example of cross-selling for ecommerce can easily be found on most online retailers. Prioritize customer experience. When to cross-sell.