Omnisend

MAY 30, 2021

Understanding customer behavior is essential for any merchant. The right customer data can help drive your buyers to make more personalized purchase decisions—and this is where behavioral segmentation comes into play. Behavioral segmentation is essentially how a company divides their customer base.

Customer 114

Customer Merchant Services Subscription Omnichannel 114

Smile.io

MARCH 22, 2024

Your entire brand experience should work together to deliver the best customer experience possible. Your customer retention behavior will naturally fluctuate with sale cycles and seasonality.   Ask yourself: How long and challenging was the launch process? How complicated is the back end?

Customer Loyalty 84

Customer Loyalty Merchant Services Shopify Shipping Costs 84

Omnisend

FEBRUARY 22, 2021

Long-term customers will grow older and develop a different set of needs in the process. 2: Customer Experience. As noted above, shipping has a huge impact on the customer experience. If it’s late, their experience of your brand may be marred.

Omnichannel 146

Omnichannel Marketing Shipping Merchant Services 146

Omnisend

APRIL 23, 2021

Bringing new customers to the checkout is a difficult challenge for most ecommerce merchants, but keeping them coming back is another challenge altogether. It’s always worth considering how to use post-purchase emails in your email automation process. Post-purchase’ refers to the final stage of the customer decision process.

Customer 78

Customer Merchant Services Multi-channel Reference 78

Omnisend

MAY 18, 2021

Cannabidiol (CBD) refers to the legal and non-psychoactive counterpart of THC—the chemical that causes psychoactive effects in marijuana. Revolutionary Apps and Services Are Assisting in CBD Ecommerce. Top ecommerce platforms are assisting cannabis merchants in their journey of transitioning towards online platforms.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

Omnisend

MAY 14, 2021

The ecommerce journey refers to the path of interactions one travels with your brand, from discovery to purchase to (ideally) a cheerleader. Simply put, the ecommerce customer journey is the actions that people take at each stage of the customer lifecycle. The 5 Stages of an Ecommerce Customer Journey. Align your team.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Smile.io

JULY 21, 2023

We often hear merchants concerned about the financial impacts a rewards program can have on their bottom line. These customers crave the elite, first-class feelings that accompany a VIP program as well as the beauty products themselves. Essentially, when customer retention is the name, points and VIP programs are the game.

Customer Retention 64

Customer Retention Reference Customer Blog 64

Smile.io

FEBRUARY 24, 2023

As we enter a period of economic uncertainty, one thing will be more important than anything else for small business owners–customer retention. When customers are spending less on discretionary purchases, it’s important to emphasize loyalty. The next step is customer engagement. What is customer retention?

Customer Retention 74

Customer Retention Customer Social Media Merchant Services 74

Smile.io

OCTOBER 25, 2023

Launch your loyalty program in minutes LAUNCH A BRANDED LOYALTY PROGRAM FOR YOUR ECOMMERCE BRAND Get Started How to set up a loyalty program Through a Smile loyalty program , you can offer rewards, discounts, or other incentives as a way to acquire, engage, and most importantly retain customers. Referring friends and family.

Shopify 72

Shopify Social Media Blog eCommerce 72

Omnisend

APRIL 28, 2021

Merchants will often spend plenty of time and money (as well as blood, sweat, and tears) gaining new customers and focus on little else. While it’s important to keep your net wide and try to catch new customers, it’s equally vital, if not more so, to ensure that those who are already customers don’t slip through the netting.

Marketing 196

Marketing Customer Retention Merchant Services eCommerce 196

Fabric

DECEMBER 22, 2023

Modern commerce services can enrich the customer experience and get you on the nice list! Cart abandonment rate: The percentage of online shoppers who add items to their cart but leave the website without completing the purchase, indicating potential friction points in the buying process. Happy Holidays from fabric!

Merchant Services 130

Merchant Services Shipping Costs eCommerce Retail 130

Omnisend

SEPTEMBER 29, 2021

This can range from no longer buying your products to no longer using your services. Any merchant seeking a sustainable, reliable business that’s viable in the long term should be aiming to reduce churn as much as possible. One of the best ways to do this is by increasing customer retention rates.

Customer 148

Customer Customer Retention Social Media Merchant Services 148

ROI Revolution

MAY 6, 2021

Another study from Omnisend found that marketing campaigns spread across three or more channels earned a 90% higher customer retention rate and 250% higher engagement and purchase rates. Sellers taking advantage of third-party fulfillment services, like Fulfillment by Amazon (FBA). So what’s the next big thing?

Omnichannel 135

Omnichannel Merchant Services Social Media Payment Services 135

Omnisend

MAY 12, 2021

For many merchants, it’s easy to focus on attracting new customers, with time for little else. It’s entirely possible for these merchants to take a look at customer lifecycle stages and only see the first few steps. But what is the customer lifecycle? What Are the Stages of the Customer Lifecycle?

Customer 97

Customer Merchant Services Omnichannel Social Media 97

Omnisend

SEPTEMBER 29, 2021

This can range from no longer buying your products to no longer using your services. Any merchant seeking a sustainable, reliable business that’s viable in the long term should be aiming to reduce churn as much as possible. One of the best ways to do this is by increasing customer retention rates.

Customer 78

Customer Customer Retention Social Media Merchant Services 78

Ecommerce Platforms

NOVEMBER 11, 2019

One open-ended way to make customers so loyal to your brand is to make it easy for them while redeeming their earned points. The process itself requires minimal effort. Here, you're more of making a pitch or better still, a proposal to another established entity that deals in the same products or services. Two minds think alike.

Customer Loyalty 143

Customer Loyalty Customer Merchant Services Payment Services 143

Smile.io

JULY 9, 2020

I think in e-commerce, you're selling also an experience, an experience that people cannot get in a retail store. And also a lot of mechanisms in terms of customer retention, their customer experience, even the way that you communicate to your customers is drastically different in an e-commerce ecosystem.

eCommerce 46

eCommerce Shopify Merchant Services Gifts 46