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Why Uncommon Corporate Partnerships are a Must in 2024 (and How to Make Them a Reality)

Retail TouchPoints

The trend of a cautious yet resilient consumer has continued into the early stages of 2024, with high-ticket luxury and department store industries underperforming sectors that sell necessities — online retail, discount/club, automotive and grocery. Where else are my customers shopping? How can I adjust my strategy to compete?

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Personalization As The Digital Strategy For Beauty Commerce

RTP blog

In physical brick-and-mortar stores, the personal nature of the beauty industry is clearly evident in the important role the in-store beauty consultant plays in helping consumers discover, evaluate, try on and ultimately purchase beauty products. And it’s no wonder that consumers need assistance in this category.

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Holiday Shopping in the New Normal

Retail TouchPoints

Now, amid the COVID-19 pandemic, online sales are likely to soar as consumers continue to be wary of crowded department stores and malls. With so much revenue at stake, the holidays are a critical time for retailers. Mitigate Performance Issues with Caching.

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Holiday Season 2020 Will be Different. Here’s How

lateshipment

Digital transformation (Brick-to-Click) – A recent report by IBM states that the pandemic has accelerated the shift to digital shopping by roughly 5 years; the same report also indicates that by 2020, department stores will decline by 60% while e-commerce will grow by nearly 20%. The future present is online.

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8 Holiday A/B Tests to Boost Your Ecommerce Growth This Holiday Shopping Season

ROI Revolution

Understanding how customers behave during the holidays can help you as you improve your ongoing customer retention strategy. Payment methods generally come with a two-factor authentication requiring customers to confirm their identity. Consistent Messaging. 2022 Holiday Ecommerce Trends.

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Clear vision – omnichannel retailing for optical brands

iVend

Optical retail straddles two worlds – optical retail stores are part medical practice, with prescription lenses, and part fashion retailer, selling designer frames and sunglasses. According to the Association for Customer Loyalty, one of most effective tools for branding is omnichannel retailing.

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Internet of Things (IoT) and its positive impact on ecommerce?

GetElastic

The IoT devices being capable of gathering individual customer information concerning their geographic location, buying habits, preferences, online behaviour and leanings help the stores to approach every individual user in a more personalized manner. This improves customer retention and business conversion for online stores.

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