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10 ecommerce metrics & KPIs you must measure in 2022

Omnisend

What are ecommerce metrics & KPIs? Metrics and KPIs play a crucial role in any ecommerce marketing strategy. Ecommerce metrics define your website’s performance, and by analyzing them, you can understand the scope of improvement for your business. Will working on this metric help me improve others as well?

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How To Optimize Your Ecommerce Sales Funnel for More Revenue

Optimizely

The only way to succeed in today’s cutthroat ecommerce industry is by having a smooth experience that delights and engages consumers every step of the way. But first, you have to figure out when and where you’re losing customer today. A Brief Rundown Of The Ecommerce Sales Funnel. How To Improve Your Ecommerce Sales Funnel.

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8 Best Ecommerce Analytics Tools

Omnisend

You can’t improve what you don’t measure” is one of the most commonly repeated phrases in ecommerce, and for a good reason. The ability to accurately track, record, test, and present various marketing metrics is vital for any business’s growth. 8 Best Ecommerce Reporting Tools. Reading Time: 9 minutes.

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How 5 Brands Grew Their Customer Lifetime Value 2X in Less Than 1 Year with Loyalty Programs

BigCommerce

After all, the sure fire sign of a healthy brand is a growing number of repeat purchases from already existing customers. The above is a screenshot of BigCommerce’s out-of-the-box ecommerce analytics Customer report. You can clearly see the number of new vs. returning customers. Deliver a personal touch.