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eCommerce Marketing Leaders: The 20 Most Influential of 2024

Algopix

These visionary individuals not only navigate the ever-changing digital landscape but also set the pace for innovation, disruption, and success in the eCommerce sphere. As we step into 2024, it’s time to shine a spotlight on the 20 most influential eCommerce marketing leaders who are shaping the industry’s future.

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Improve customer retention with lifecycle-based segmentation

Omnisend

For most nimble ecommerce marketing teams, personalized retention marketing might seem like something ‘we’re gonna take care of tomorrow’ We all realize its value, but there’s only so much you can do with a lean team on a daily basis. 3 Improve your paid targeting by syncing your most valuable customers.

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How To Improve Customer Experience: 5 Tips

Groove

Make a great first impression and create a positive experience for your customers by catering to their unique needs. In this blog, we're sharing 5 tips on how to improve customer experience and turn existing customers into repeat purchasers. How To Improve Customer Experience: 5 Tips. Ask For Feedback.

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How to Create an Ecommerce Marketing Plan

Ecommerce Platforms

The main goal of an ecommerce marketing plan is to drive traffic to the website, increase brand awareness, and ultimately generate more sales. Learn how to create a marketing plan for your ecommerce business in this brief guide. What Is an Ecommerce Marketing Plan? Content marketing. Link building.

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Empowering E-commerce: Essential free marketing tools to outshine your competitors

lateshipment

Monitor and analyze their moves which could give you valuable insights that you might be missing out on and also helps you identify any gaps in the market with essential e-commerce marketing tools. Improving Marketing Strategies: Marketing can be one of the most expensive parts of your business.

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11 Customer Retention Tactics to Keep Your Customers Coming Back

FastSpring

If you love your customers—which I’m sure you do—you want to hold onto them … tight. Yep, we’re talking about customer retention—a business’s ability to keep customers over a period of time. As much as we love new customers, we love repeat customers even more. Share Key Updates with a Company Newsletter.

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Map Your Ecommerce Marketing to the Customer Lifecycle

Optimizely

First, an anonymous user browses your site, then makes a purchase, then another, and slowly, but surely, becomes a loyal customer. This is the customer lifecycle, and understanding the ins and outs of this ever-changing process is the key to effective ecommerce marketing. Measure Success Throughout the Lifecycle.