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The Complete Guide to Client Onboarding and Retention

Kissmetrics

Customer retention isn’t just another vanity metric. The longer a customer stays with your business, the more revenue they generate. In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. How Establishing an Involvement Level Impacts Customer Retention.

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Customer Acquisition vs Retention

Groove

Creating valuable content as part of your inbound marketing strategy is one of the best ways to acquire new customers. Determine the buying behaviors of your target audience, and cater your content to meet their needs. Similar to paid media advertising, paid search is a useful customer acquisition strategy. Retargeting Ads.

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Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

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The Top Footwear Ecommerce Trends That Will Dominate the Industry

Omnisend

Not only does this allow your business to provide a unique and quality experience for your customer, but it also helps increase customer retention rates. An excellent way to up your customer satisfaction game is by using an omnichannel marketing strategy for your fashion ecommerce business. Omnichannel Fashion Ecommerce.

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How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

Once you’ve set some concrete goals, consider using tools to track your progress and ensure you’re meeting those objectives. Unless you’re clear on what you need from each stage in your funnel, it’s impossible to know if you’re meeting your targets. Consider using PPC ads to increase traffic in the first instance.

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Here Are 6 Arguments That Will Get Your Boss to Double Your CRO Budget

Kissmetrics

Customer retention is typically a focus of any organization, so turning the conversation in that direction can be a smart move. This is especially true if leadership is opposed to a budget shift because funds are being put into customer acquisition or retention programs. Image Source. Image Source.

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59 Productivity Hacks for Online Small Business Owners

BigCommerce

For example, use a scheduling tool like Calendar or Mixmax to organize meetings. Need some simple graphic design help for a logo, PPC banner or social media ad? Not to do a shameless plug, but the Yotpo blog is packed with original data, unique customer case studies, and tons of deep dive how to’s. Get design help on the cheap.